What is this?
The Test tab of a Meta Business Agent lets you try the agent safely — chat with it, trigger an action for a live conversation, and run evaluation cases — before you turn Agentic Mode on for everyone.
What can I do here?
- Chat with the agent as a customer
- Send Events — trigger an agent action for a live conversation, such as a completed payment
- Run Evaluations and read what went well and what to fix
How to use it
Chat
Open Test → Chat and send a message to start testing. Use New conversation to start over. Each reply can show a handoff reason, or No response with the reason.
Events
Open Test → Events to trigger an agent action for a live conversation. Enter the customer’s phone number in international format — or their WhatsApp business-scoped user ID — fill in the event details, and click Send event. They must already have a conversation with you. The page confirms Event queued for processing.
Evaluations
Open Test → Evaluations, pick evaluation cases, and click Run selected cases. Progress shows Running: n of m cases done…. When it finishes you see the Average conversation score, the Average reply score, and per conversation What went well and What to fix.
Troubleshooting / Technical Notes
- “Send a message to start testing the agent.” Type a message to begin the chat.
- The evaluation didn’t finish. Meta didn’t return a job to follow, or it failed — try again.
- An event isn’t sent. The customer must already have a conversation with you, and the number must be in international format.
Last modified on October 29, 2026